Lost is a beach club in Malindi, Kenya, built around a simple idea: stepping outside the familiar to discover something new. The identity draws from the coastline’s raw textures, local craft traditions, and the cultural histories embedded in the landscape, creating a visual language that feels lived-in, grounded, and quietly expressive. It’s a system shaped by exploration rather than perfection, designed to feel found rather than constructed.
Lost is a beach club in Malindi, Kenya, built around a simple idea: stepping outside the familiar to discover something new. The identity draws from the coastline’s raw textures, local craft traditions, and the cultural histories embedded in the landscape, creating a visual language that feels lived-in, grounded, and quietly expressive. It’s a system shaped by exploration rather than perfection, designed to feel found rather than constructed.
Lost is a beach club in Malindi, Kenya, built around a simple idea: stepping outside the familiar to discover something new. The identity draws from the coastline’s raw textures, local craft traditions, and the cultural histories embedded in the landscape, creating a visual language that feels lived-in, grounded, and quietly expressive. It’s a system shaped by exploration rather than perfection, designed to feel found rather than constructed.










